Unsubscribing Contacts

• How a Contact Unsubscribes
• How Users Are Notified
• How a User Unsubscribes/Resubscribes a Contact

For most clients of Street Context, emails sent through our system are automatically embedded with a link at the bottom, which recipients can click to unsubscribe from the author's content.

Previously, recipients could click this link and unsubscribe themselves just from the list the email was sent to. Under this new system, the unsubscribe process after clicking the link will prevent them from receiving any emails from that author.

NOTE: if you're unsure as to whether your email has an unsubscribe link - or if so, what version of the unsubscribe system you have - please reach out to our Help Desk to verify.

How a contact unsubscribes

The unsubscribe workflow is a simple two-step process. After clicking the link, the contact is re-directed to a page where they are prompted to provide a reason for unsubscribing. Clicking the Confirm Unsubscribe button completes the process.

How users are notified

Users will receive an email notification indicating that the contact has unsubscribed from their content.

Note that even though the contact will no longer receive email, they will remain subscribed to any lists until the user actually removes them. Any contact on a list that's been unsubscribed from email will be indicated with an icon and a hover tooltip.

How a user unsubscribes / resubscribes a contact

Users can manually unsubscribe a contact from their emails (but leave them subscribed to their lists) from their Contact Insights page and selecting from the Manage drop-down.

If a contact has already unsubscribed from a user's emails, they can be re-subscribed following the same steps on the Contact Insights page.

*NOTE: Contacts are unsubscribed from the Author, not the sender. If you are impersonating or "sending as" somebody else, make sure the contact is unsubscribed from the Author or the "sending as" email address.